A few overlooked website errors can significantly impact your search engine rankings. Here are five common issues and how Aplus Tech Solutions can help fix them to keep your site performing at its best.
Broken Links
Broken links disrupt user flow and signal search engines that your site isn’t fully maintained. When a visitor encounters a broken link, it not only impacts their experience but also increases your site’s bounce rate both of which can lower your ranking.
AplusTech performs comprehensive audits to identify and fix broken links, whether by updating, redirecting, or removing outdated links. We ensure each link leads to relevant content, improving user engagement and SEO.
Duplicate Content
Search engines may penalize sites with duplicate content, as it can appear as an attempt to manipulate rankings. Duplicate content confuses search engines, making it difficult to determine which version of the content should rank.
AplusTech helps by identifying duplicate content across your site and developing a streamlined strategy, from rewriting pages to implementing canonical tags. This helps clarify which content is most relevant, optimizing visibility and avoiding penalties.
Unoptimized Images
Large or unoptimized images can slow down your website, frustrating users and impacting SEO. When load times increase, users are more likely to leave your site, which impacts engagement metrics and ultimately, rankings.
Our team compresses and optimizes your images, balancing quality with performance to improve load speeds. By adding relevant alt tags, we also enhance your site’s accessibility and relevance in image search results, giving you an SEO boost.
Missing or Poor Meta Descriptions
Meta descriptions serve as a summary of each page’s content and help increase click-through rates. When pages are missing meta descriptions or have generic ones it’s a missed opportunity to capture user interest.
We develop custom, keyword-rich meta descriptions that reflect each page’s content and improve relevance in search engine results. This targeted optimization not only attracts more visitors but also enhances the user’s journey on your site.
Non-Mobile-Friendly Design
Mobile optimization is now a priority for SEO, as search engines favor sites that provide a smooth experience on mobile devices. A site that isn’t optimized for mobile may display poorly on smaller screens, frustrating users and causing them to leave.
We ensure your site is fully responsive, so it looks and functions well on all devices. Our team adapts content, layout, and interactive features to ensure a smooth experience across smartphones, tablets, and desktops.
AplusTech Solutions is dedicated to helping businesses overcome these common SEO hurdles. By identifying and addressing these issues, we make sure your website not only ranks better but also provides a smoother, more engaging experience for your audience.